October 22, 2007

Red Giant Software Acquires Digieffects Cinelook

San Francisco, Calif. - Red Giant Software, developer of professional digital video tools such as Magic Bullet and Knoll Light Factory, has reached an agreement with Digieffects to acquire Cinelook.
Following the recent launch of Magic Bullet Looks, Cinelook will no longer be sold or developed by either company. Digieffects will continue to offer free technical support to existing customers. Key pieces of the Cinelook technology and workflow may be added to future versions of the Magic Bullet line of tools.
Cinelook users can cross grade to Magic Bullet Looks for $199 (regularly $399) and Magic Bullet Suite 2007 for $399 (regularly $799).
A document will be offered to help Cinelook users learn more about migrating projects and workflow to Magic Bullet.