March 12, 2007

MTV Networks and Nickelodeon Executives To Deliver Keynote Address At First Virtual Worlds Conference

New York - Virtual Worlds Management has announced three senior executives from Viacom's MTV Networks will keynote at the inaugural Virtual Worlds Conference taking place March 28 and 29, 2007 at the Museum of Jewish Heritage in New York City.
Delivering the keynote address will be:  Matt Bostwick, SVP, Franchise Development, MTV Networks Music/Logo Group; Jeffrey B. Yapp, executive vice president, MTV Networks; and Steve Youngwood, executive vice president, Digital Media, Nickelodeon and MTVN Kids and Family Group.
The Virtual Worlds Conference is designed for Fortune 500 executives seeking to understand and maximize marketing, entertainment, and business strategies within virtual worlds.  
"MTV Networks is innovating in the virtual world space by combining television, 2D Web, and 3D virtual communities in one integrated system," says Christopher Sherman, executive director of Virtual Worlds Conference 2007. "From MTV Networks' Virtual Laguna Beach and Virtual Hills to Nickelodeon's Nicktropolis, Viacom is helping define the next-generation media platforms that deliver deep, engaging experiences. Virtual worlds allow media and entertainment innovators unprecedented ways to engage consumers with the franchises they've enjoyed in front of their television screens." 
Virtual Worlds Conference gives attendees an inside look at the Virtual Worlds activities of MTV Networks' MTV and Nickelodeon brands, AOL, Pontiac, Leo Burnett, Sundance Channel, GSD&M, IBM, and other major brands. In addition, attendees gain exclusive insight into a variety of Virtual Worlds platforms, including Second Life,, Multiverse, Forterra Systems, ProtonMedia, Whyville, Entropia Universe, Habbo, Areae, and more. 
Virtual Worlds Conference takes place March 28 and 29, 2007 at the Museum of Jewish Heritage in New York City. Online registration is open and attendees can save $200 by taking advantage of early registration -- $795 --until March 23, 2007.
Virtual Worlds Conference 2007 is sponsored by Electric Sheep Company, Linden Lab, Makena Technologies, IBM, and ProtonMedia.