September 9, 2007

Adobe Debuts Creative Suite 3 Production Premium

IBC 2007, Amsterdam - Adobe Systems Inc. announced Adobe Creative Suite 3 Production Premium software, an integrated postproduction solution.
Adobe Creative Suite 3 Production Premium integrates new releases of its video, audio, and Web software, including Adobe After Effects CS3 Professional, Adobe Premiere Pro CS3, Adobe Encore CS3, Adobe Photoshop®CS3 Extended (see separate release), Adobe Illustrator CS3, Adobe Flash CS3 Professional, and Adobe Soundbooth CS3.
Now postproduction and rich media professionals have a cross-platform, integrated workflow that enables them to create and deliver visually innovative projects for film, broadcast, Web, DVD, and mobile devices. Adobe Creative Suite Production Premium will support Intel-based Macintosh systems, Microsoft Windows XP, and Windows Vista, with the software optimized for the latest hardware. Adobe After Effects is available for Macintosh as a Universal Binary application.
Adobe Premiere Pro CS3 offers enhanced features such as new format support and a unique Time Remapping tool that improves slow motion and variable speed effects. After Effects CS3 now offers: Shape Layers for drawing and animating vector shapes; the Puppet tool for stretching and manipulating 2D images as lifelike animations; and the Brainstorm tool for interactively generating and previewing animation variations.
With the new video layer support in Photoshop CS3 Extended, professionals can edit, paint, and clone between frames, and then export standard video formats. New Document Profiles for video in Illustrator CS3 ensure that graphics are cropped to video-safe sizes and ratios. Production Premium includes Flash CS3 Professional, enabling a seamless workflow with After Effects and Encore, so projects can now be published to the Web through streamlined workflows. Adobe Dynamic Link eliminates rendering as users interchange media between Adobe Premiere Pro CS3, After Effects CS3, and Encore DVD CS3, and Clip Notes enables producers and other reviewers to embed time-code specific comments in Adobe PDF format directly into clips for faster review.
Special additions to Adobe Creative Suite 3 Production Premium include Adobe OnLocation CS3 for direct-to-disk recording and monitoring, and Adobe Ultra CS3 software for chroma keying. The new Adobe OnLocation CS3 saves time in the field with its direct-to-disk recording and monitoring. Both Adobe OnLocation CS3 and Adobe Ultra CS3 support only Windows-based systems.
Multi-format delivery, anywhere Adobe Creative Suite 3 Production Premium lets creatives capture and deliver across a broad range of formats. OnLocation CS3 records DV and HDV directly to disk, which is easily accessible through Adobe Premiere Pro CS3 for a streamlined editorial workflow, including support for HD, SD and HDV formats. Adobe Encore DVD CS3 now supports the ability to author and deliver professional titles on standard-definition DVD and high-definition Blu-ray Disc.
Flash CS3 Professional lets users export video projects to the Web in the .flv format and includes the Adobe Media Encoder to export video for mobile phones, iPods, and other devices.
Adobe Creative Suite 3 Production Premium will begin shipping worldwide in the third quarter of 2007 and will be available for pre-order immediately through Adobe Authorized Resellers and the Adobe Store at .
Estimated street price for Adobe Creative Suite 3 Production Premium is $1699. Numerous upgrade paths are available for Adobe customers.