November 30, 2006

Bluefish444 Expands Portfolio with SD Fidelity and SD Focus SDI PCI Express Video Cards

S. Melbourne, Australia - Bluefish444 has introduced the SD | Fidelity and SD | Focus SDI PCI Express video cards, which are compatible with the most popular non-linear editing and compositing software products on the Windows and Macintosh operating systems.
SD | Fidelity and SD | Focus are multipurpose uncompressed SD SDI/analog video cards that cater to both the boutique and studio video professional with a unique number of SD SDI and analog video and audio I/O connections and options.    
The SD | Fidelity product is designed to allow a video professional to migrate from consumer analog equipment to professional SDI and digital audio devices by changing the connections on the SD | Fidelity video card. This allows users to work in analog or digital as needed and provides them with the opportunity to redeploy existing analog products. SD | Fidelity offers 10/12-bit SD SDI I/O, 12-bit analog component, composite, s-video I/O, a built-in A/D and D/A converter, 2 channels of balanced XLR and unbalanced RCA analog audio, embedded audio I/O, and 8 channels of SP/DIF audio I/O for monitoring 5.1 surround sound from inexpensive consumer digital audio devices.    
SD | Fidelity offers an internal keyer for logo insertion, embedded audio, and 6 channels of AES/EBU XLR digital audio I/O connections with built-in sample rate converters for 5.1 surround sound monitoring from professional audio devices. SD | Focus has been designed as a SDI I/O professional video product with analog video and audio monitoring options. SD | Focus offers 10/12-bit SD SDI I/O, 6 channels of AES/EBU XLR digital audio I/O, 8 channels of SP/DIF audio I/O, embedded audio, an internal keyer for logo insertion together with analog video and analog audio monitoring connections. Both SD | Fidelity and SD | Focus are designed with a stable, broadcast-quality genlocking circuit design, ensuring an output that meets the most stringent of broadcast jitter requirements.    
SD | Fidelity and SD | Focus on WindowsSD | Fidelity and SD | Focus support the Adobe Production Studio suite of products, Windows Media Encoder, Autodesk Combustion, Autodesk 3ds Max, Eyeon Digital Fusion, and any other frame-buffer application previously ported to the Bluefish444 Windows driver.
SD | Fidelity and SD | Focus are bundled with Bluefish444's Symmetry application. Symmetry is an acquisition, review, and playout solution specifically developed for the graphic artist working with uncompressed video on Windows. SD | Fidelity and SD | Focus are supported by the Bluefish444 Direct Show filters contained in the Windows driver. Direct Show filters make SD | Fidelity and SD | Focus operational with any Direct Show based application, significantly increasing the number of applications either video card is capable of supporting.   
SD| Fidelity & SD | Focus with Final Cut Studio SD Fidelity and SD Focus video cards both have PCI Express interfaces and a Universal driver making them compatible with the Intel Mac Pro and Power PC workstations. A unified driver supporting Final Cut Studio, Tiger OSX, and Quicktime 7 will ship for free as standard with both video cards. SD | Fidelity and SD | Focus Final Cut Pro users can use compression codecs including DV, DVC Pro, DVC Pro 50, and Photo JPEG I/O for low-bit-rate projects. Also supported is Final Cut Pros RT Extreme architecture, enabling seamless realtime playback of effects such as 3-way color correction, additive dissolves, and cross dissolves, eliminating the need to render.    
SD | Fidelity and SD | Focus will be available in January 2007 for Windows and March 2007 for Macintosh. They retail for $1795 and $1495, respectively, from Bluefish444 resellers worldwide.