Issue: Volume: 25 Issue: 10 (October 2002)

Graphics and Video Markets Merge

The lines between graphics and video continue to blur as technology such as real-time compositing and motion tracking become more widely available. The market for professional media creation products includes 3D professional tools as well as 2D, audio, and video tools—all used for creating digital content.

In a bird's eye view of the entire market, 3D tools represent 15 percent of the overall revenue derived from the entire professional content creation market. Video tools, which include software, hardware, and turnkey systems, make up the largest portion of the market, representing 43 percent of annual revenues.

Market Outlook data provided by M2 Research of San Diego, California, at

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