Angeles, Calif. - Vicon House of Moves provided motion-capture services
to Motion Picture Company (MPC) and Zoic for high-profile commercial
projects. The new Playstation 3 commercial for the game "inFAMOUS"
directed by Luis Nieto includes VFX work by MPC Los Angeles, and
Mountain Dew's Code Red "Level Up or Die" spot directed by Tarsem Singh
features effects work by Zoic Studios. Both MPC and Zoic completed
motion-capture sessions for these spots at Vicon House of Moves in Los
MPC's work on a spot for the release of the new Playstation 3 game, inFAMOUS, features the game's main character Cole, leaping to life from the pages of a comic book into 3D environments.
"We recently had the pleasure of working with House of Moves on the Sony Playstation 3 commercial for inFAMOUS. Working with Scott and his team is always a fantastic experience. In the commercial world where one is always fighting the clock, House of Moves was pivotal in maximizing the quality of work on such a tight schedule. This was quite a challenge but thanks to their professional, eager, and creative team that can only be compared to an army of MacGyvers, we got everything we needed. This on set experience was then complimented by the quality of the cleaned data, and the speed in which it was delivered," says Nick Losq, VFX supervisor, MPC Los Angeles.
Zoic Studios worked with Radical media director Tarsem Singh on a cross promotional spot for Mountain Dew Code Red featuring World of Warcraft (WOW) characters. Zoic artfully placed WOW characters into a live-action supermarket setting for an explosive battle at the checkout lane.
"We worked with HOM on this and captured the fight choreography in a short day on their main stage. They were so helpful in assisting us in creating interaction objects and better stunt capture weapon props. Their technicians were very collaborative and helped us determine if the captures would work from the various camera angles, and helped us work out the scale enlargement necessary to apply the motion files from 5'4" stunt performers to 7'4" WOW characters," says Leslie Ekker, creative director, Commercial division, Zoic Studios. "After we recorded sufficient variations and sequences, we wrapped out early and began the post production phase. HOM delivered very clean motion files, these made for a strong natural quality of animation and was a big part of the success of the job."