President Dennis Berardi believes New York has numerous aspects that make it a good fit for the company, including competitive tax incentives and an established film industry. MR.X Toronto, which has been in operation for 12 years and has 70 films to its credit, will provide pipeline and rendering resources to the new facility. The new location will have 35 seats, and will be headed by VFX supervisor/producer Eric Robertson, whose career spans more than 20 years.

The studio's first job will be work on The Mortal Instruments.