July 8, 2008

Red Giant Software Debuts Magic Bullet Instant HD Advanced

San Francisco, Calif. - Red Giant Software, publisher of Magic Bullet, Knoll Light Factory, and Trapcode products, has introduced MagicBullet Instant HD Advanced (formerly Instant HD Pro).
This new plug-in for Adobe After Effects CS3 delivers high-quality conversion for SD to HD and is well-suited to prepare analog source footage and DV video clips for HD projects. Instant HD Advanced combines de-interlacing and de-noising, advanced pan and scan, and a super-resolution algorithm for providing actual resolution enhancement. The preset menu helps users choose the right HD and 2K output formats.
 
Instant HD Advanced uses multi-vector motion analysis to derive output frames from interlaced material. Motion vectors drive the super-resolution and de-noising tools to maximize quality.
 
Super-resolution is a technique for deriving and improving resolution from multiple frames of video. This method compares each pixel over successive frames, determining true edges to deliver sharper details and crisp results. 
 
Thanks to multicore optimizations on Intel-based platforms, Instant HD Advanced can render in just more than a second per frame on the fastest machines. Now the highest quality conversion is possible on normal desktop machines, requiring no expensive conversion hardware.
 
Instant HD Advanced is now available for $399 and supports After Effects CS3 on Windows XP/Vista and Mac OS X on Intel processors.
 
Current Instant HD, Magic Bullet Suite 2007, and Magic Bullet Suite 2008 users may purchasea cross-grade to Instant HD Advanced for $299.